marketing Category

Getting Social at Daycare

In: marketing, Personal

As an avid user of social media, I look for all sorts of reasons to incorporate it into my everyday life.  In fact, while at a carnival at our daycare provider’s facility a week ago, I was checking in via Foursquare and the father of one of my son’s friends said,

A New Job

In: marketing, Personal

About a month ago I started a new position with a company called ClearEdge Marketing, a marcomm agency based in Chicago that serves professional services and staffing firms. It’s a great organization with a very talented staff, and I’m thrilled to have joined the team to build their social media offering.  What might be interesting [...]

Exercise and Social Media

In: marketing, Personal

I started a bootcamp in January.  It’s 20 minutes of hard-core activity three times a week.  Plus it starts at 5:30 a.m.  This is huge for me. I am NOT a morning person. So the fact that I get up at 5 a.m. three times a week to go work out is amazing.  But anyway, in [...]

Do You Have Klout?

In: marketing

If you haven’t visited the site to determine your Klout score, I recommend giving it a look.  As they state on their site, “the Klout score is the measurement of your overall online influence.” It takes into consideration your activity on Facebook and Twitter and, more importantly, how people are using your content.  For example, do you have a [...]

Trade Show Fail

In: marketing

I was at the HR Technology Conference in Chicago last week and made the rounds of the trade show floor.  I saw lots of great new technologies (Jobvite) and said hello to current partners (JSTN, Expressume).  The trade show “game” of having your badge scanned to get a water bottle or a Starbucks gift card [...]

Social Media Trading Cards

In: marketing

How cool are these?!  I was introduced to these Meet Meme social media trading cards a few months back and I used these as the basis for a contest at a conference earlier this month.  A few of my colleagues and I are now using these as our business cards and they are so cool!  [...]

Do You Have a Mingle Stick?

In: marketing

While it sounds kind of dirty, trust me, it’s not.  Read on.  A colleague and I were on the phone the other day with the coordinator for an upcoming event that our CEO is speaking at.  As we were discussing other ways to get visibility at the event, the topic of sponsoring the Mingle Stick [...]

Find Former Classmates…..In a Book?

In: marketing

I received a postcard in the mail earlier this week from the high school I attended, requesting that I call the 800 number to update my biographical information.  I called the number and updated all of my information (personal and professional) and heard the rep on the phone say “so can South High depend on [...]

Using Social Media to Sell Your Home

In: marketing

A good friend of mine just put her house on the market about a week ago.  Yes, it’s the middle of winter in Wisconsin but she’s already had good activity in terms of showings.  Even before the house was officially listed, she had been posting messages and pictures to Facebook to start creating a buzz.  Once it was [...]

The Droid – Part 2

In: marketing, Personal

Now that it’s been a few days and I’m mostly comfortable with using my new Droid, I decided tonight was the night to jump in and learn more about the numerous apps that are available for download.  I had downloaded 2 or 3 right when I activated the phone (thanks to the helpful reps at [...]

About this blog

The Daily Krier is running commentary on what's happening in my life on a regular basis. I write about things that interest me -- my family, my hobbies, my career in marketing. The blog was born from my interest in writing, my need to become more involved in all things related to social media, and my desire to start on my personal brand. The blog title is a play on my last name. It's technically pronounced "kreer" but everyone pronounces it as "cry-er". The mis-pronounciation lends itself extremely well to the title, don't you think?